Consumer expectations have changed. Empowered with more choices, they are no longer motivated by generic, one-size-fits-all promotions. To stay ahead in today’s highly competitive and saturated market, financial organizations need better tools to help them engage consumers with offers as unique as they are.
Targeting the right person, with the right offer, at the right time is always the goal—but is often easier said than done. That’s why we created Marketing Direct Suite.
Empowered with revealing insights about consumer wealth, credit use, risk and other financial behaviors, Marketing Direct Suite enables you to target consumers at the exact moment of impact when prospects are truly in play for a new product, helping to maximize marketing dollars and improve ROI.
And, Marketing Direct Suite not only delivers unprecedented insights into each consumer’s behavior, it also aligns with specific phases of the credit journey—from Segmentation to Acquisition to Management. No matter where your prospects are in their lifecycle, Marketing Direct Suite delivers the actionable insights needed to find your best customers, increase acceptance rates with unique offers, and build long-lasting, loyal relationships.
Watch the Suite for the Unique Video
See how our Marketing Direct Suite uniquely helps you target, acquire and manage more profitable consumers for optimal portfolio performance and growth.
Learn how Marketing Direct Suite helps you successfully target, acquire and manage each unique customer throughout the relationship.
Introducing
TargetDirect™
AcquireDirect™
ManageDirect™